About me

Hi, I'm Farah! I'm ecstatic that you're here! I have so much to tell you. A bit about me: My blood is made of coffee. My phone is an essential organ. I haven't slept in three years. I am a self-proclaimed concealer expert. I've traded in my designer bags for under-eye bags (not by choice). I think it's high time we all stop pretending that we don't want to wear yoga pants to business meetings. I will stop and pet every dog that I see. I am constantly hoping that nobody I know sees me in public in my natural state, for their sake.

Hi Beautiful!

Welcome to my world! I’m so happy you found your way here and I really hope you’ll stay awhile.


Dear Amazing You,


First of all, how are you? Really, how are you?


Tell me about yourself. Tell me everything. What did you have for breakfast? I ate my son’s leftover, soggy cereal. And fruit. See? Not all bad. You’ve made it all this way and I’m dying to get to know you. Truly.   


Now that you’re here, I hope you can stay awhile because I would love nothing more than to connect with you. 


You are not alone in this crazy, messy, scary, incredible journey of parenthood. Parenting is hard AF, and lonely, and confusing, and magical, and brilliant.  It takes a lot of trial and error (mostly error) before we feel like we’ve got the hang of it and even then, we’ve barely scratched the surface. 


My goal is to help YOU feel supported and cared for because your family is happy when you are happy. You are the glue that is holding your family together, which is why it’s so important to take care of yourself. I swear, everyone in your life will be better off as a result.


If you’re a mom, then shit has probably hit the fan for you multiple times already (as it does for all of us) and I want to help your shit hit the fan a little less! 


If you are an expecting mom, then shit will eventually hit the fan for you, and I want you to be prepared for all the fan-hitting shit that’s about to come your way.


I want to make your life easier, to teach you things that nobody taught me and to share my experiences with you so that you can be your best self. My belief is that all parents can conquer the challenges and adventures of parenting while helping their children thrive and live healthy, happy lives. 


Shit gets real once your adorable bump turns into an actual human baby that relies on you for everything. Feeling scared and confused at different stages of motherhood is completely normal! I will give you the knowledge and tools that you need to not just survive #momlife but to actually enjoy it! 


Moms deserve to laugh and have fun too! We’re not just all boobs and snacks (contrary to our children’s beliefs).  I wish someone had told me what I’m about to tell you when I was starting my journey. You need to be confident and believe in yourself to kick ass at this whole parenting thing.


Otherwise, parenting will kick your ass. Repeatedly. 


Follow your instincts. Do what works for you. Most importantly, own your parenting decisions.  Not everyone will agree with the way you do things but YOU are the parent and you know what’s best.  There is no room for self-doubt when it comes to parenting.


I already know you’re brilliant, otherwise, you wouldn’t be here (obvs). As for me? Well, I’m a lot of things. Mom, dog-mom, wife, an only child, a businesswoman with an aversion to tight pants.  I’m officially an adult and it’s so much worse than I ever imagined it to be!


Jk, jk (but also not really). I literally have to cook ALL my meals and like, be completely responsible for myself and my family.  Why don’t they teach us this in school???  I am married to a wonderful guy that gets it. He mostly laughs with me instead of at me (I think).  My sweet (read; completely crazy) little baby is already a full-on toddler, you guys.  We are in the thick of it. Wild times. 


I thought I was going to spend my son’s first year of life by doing yoga after a round of oat milk lattes with other cool moms, taking leisurely walks in scenic parks, documenting my adorable mom moments on Instagram (HA!), and just having an overall fabulous time living the #momlife #boymomlife #familylife.


Spoiler alert: I did none of those things.


What I did do was cry for days on end, forgo showering for days on end, drink day-old coffee, eat week-old takeout, and binge every show on Netflix. Even the bad ones.


It was hectic AF and still sort of is. 


Now, I have an actual mini-adult on my hands.


I am responsible for a tiny yet loud, more demanding than an A-list celebrity at a red carpet event type personality, that I need to constantly feed and entertain. Constantly. 


I spend a lot of my time being a mom (read; unpaid servant), but when I do have a bit of time to myself (rarely ever), I love to write and connect with literally any normal adult human.


I would love nothing more than for you and I to connect. Seriously, reach out. Please. I really need to have an adult conversation.


In the meantime, I hope we can learn together, laugh together and share our journeys, wins, and losses with each other. I’ll bring the cheese. You bring the wine. 


You’ve got this, mama!






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